What is Pro Blogging

What is Pro Blogging

PROB LOGGING: MAKING MONEY FROM BLOGS

A weblog (or simply blog) is a website that ‘publishes‘ or features articles (which are called ‘blog posts’, ‘posts’, or ‘entries’), written by an individual or a group that make use of any or a combination of the following:

  • Straight texts
  • Photographs or images (photo blog)
  • Video (video blog)
  • Audio files (audio blog)
  • Hyperlinks

Usually presented and arranged in reverse chronological order, blogs are essentially used for the following purposes:

  • Online journal or a web diary
  • Content management system
  • Online publishing platform
Pro Blogging

Pro Blogging

It was around March-April 2009 when I decided to quit my day job to become a professional blogger.

It has been five years since I made that decision, and not only am I happier now, but I consider that decision to have been among the best decisions I have made in my entire life.

Becoming a professional blogger was not something I had ever given a lot of thought to prior to the spring of 2009. But somehow I was lucky enough to meet with some favorable circumstances, and I was brave enough to take that leap of faith and create a new reality for myself.

If you want to read more about my journey to professional blogging, here are two posts which will give you a more complete background on my blogging journey:

A typical blog has the following components:

  • Post date -the date and time of the blog entry
  • Category – the category that the blog belongs to
  • Title – the title of the blog
  • Main body – the main content of the blog
  • RSS and trackback – links the blog back from other sites
  • Comments – commentaries that are added by readers
  • Permalinks – the URL of the full article
  • Other optional items – calendar, archives, blogrolls, and add-ons or plug-ins

A blog can also have a footer, usually found at the bottom of the blog, that shows the post date, the author, the category, and the ‘stats’ (the number of comments or trackbacks).

Pro Blogging

Pro Blogging

There are numerous types of blogs. Some of them are the following:

  1. Political blog – on news, politics, activism, and other issue based blogs (such as campaigning).
  2. Personal blog – also known as online diary that may include an individual’s day-to-day experience, complaints, poems, and illicit thoughts, and communications between friends.
  3. Topical blog – with focus either on a particular niche (function or position) that is usually technical in nature or a local information.
  4. Health blog – on specific health issues. Medical blog is a major category of health blog that features medical news from health care professionals and/or actual patient cases.
  5. Literary blog – also known as lit-blog.
  6. Travel blog – with focus on a traveler’s stories on a particular journey.
  7. Research blog – on academic issues such as research notes.
  8. Legal blog – on law (technical areas) and legal affairs; also known as ‘blawgs’.
  9. Media blog – focus on falsehoods or inconsistencies in mass media; usually exclusive for a newspaper or a television network.
  10. Religious blog – on religious topics
  11. Educational blog – on educational applications, usually written by students and teachers.
  12. Collaborative or collective blog – a specific topic written by a group of people.
  13. Directory blog – contains a collection of numerous web sites.
  14. Business blog – used by entrepreneurs and corporate employees to promote their businesses or talk about their work.
  15. Personification blog – focus on non-human being or objects (such as dogs).
  16. Spam blogs – used for promoting affiliated websites; also known as ‘splogs’.

Blogging is typically done on a regular (almost daily) basis. The term “blogging” refers to the act of authoring, maintaining, or adding an article to an existing blog, while the term “blogger” refers to a person or a group who keeps a blog.

Today, more than 3 million blogs can be found in the Internet. This figure is continuously growing, as the availability of various blog software, tools, and other applications make it easier for just about anyone to update or maintain the blog (even those with little or no technical background). Because of this trend, bloggers can now be categorized into 4 main types:

  • Personal bloggers – people who focus on a diary or on any topic that an individual feels strongly about.
  • Business bloggers – people who focus on promoting products and services.
  • Organizational bloggers – people who focus on internal or external communication in an organization or a community.
  • Professional bloggers – people who are hired or paid to do blogging.

Problogging (professional blogging) refers to blogging for a profit. Probloggers (professional bloggers) are people who make money from blogging (as an individual blog publisher or a hired blogger).

Below are just some of the many money-making opportunities for Pro Blogging

  • Advertising programs
  • RSS advertising
  • Sponsorship
  • Affiliate Programs
  • Digital assets
  • Blog network writing gigs
  • Business blog writing gigs
  • Non blogging writing gigs
  • Donations
  • Flipping blogs
  • Merchandising
  • Consulting and speaking

The following are a few things that you need to consider if you want to be successful in Pro Blogging

  1. Be patient. Problogging requires a lot of time and effort, not to mention a long-term vision.
  2. Know your audience. Targeting a specific audience or group is a key to building a readership.
  3. Be an ‘expert’. Focus on a specific niche topic and strive to be the “go-to” blogger on that topic.
  4. Diversify. Experiment with various add and affiliate programs that enable you to make money online (aside from blogging).
  5. Do not bore your readers. Focus on the layout. White spaces, line spacing, and bigger fonts make a blog welcoming to read.

Certainly, it is possible to earn money from blogs. One just needs to take risks, the passion, and the right attitude in order to be a successful Pro Blogger

Recent Posts

Building Affiliate Marketing Websites The Easy Way

Building Affiliate Marketing Websites The Easy Way

There are some myths in affiliate marketing, which attract a lot of people to it believing they are true. First is they think managing an online business is easy and second, they think that one can make a fortune through online marketing in an instant. Probably not even 10% of those who are into affiliate marketing became rich overnight. There may be some who fortunately achieved overwhelming success in just a short span of time after setting up an affiliate program, but not a majority of them can confidently say they only had luck. Anyone who is successful in this kind of business would say he worked hard to get to where he is right now. Success in affiliate marketing takes time and hard work, but it’s worth it.

Building Affiliate Marketing Websites

Building Affiliate Marketing Websites

If you are planning to start an affiliate program, one of the things you have to consider is having your own website, not just an ordinary website but a professional looking one. How do you build an affiliate marketing website? What are the easy steps to build one? First, you must have already decided on the theme or niche of your website. It would be better if you already have an idea what products or services to promote as this would help you plan the design and lay-out of your web pages. The next thing to do is to choose a domain name and get it hosted.

Building Affiliate Marketing Websites The Easy Way

Building Affiliate Marketing Websites The Easy Way

The domain name is a unique name used to label the actual address of your website on the Internet.  In deciding what domain name to register, look into the type of products you are endorsing and the theme of your site. Having the right keywords in your domain name would give you better chances of drawing more visitors to your website. Also, choose a top level domain or extension, such as .com because it is more popular. In selecting your web host, consider the security of servers and up time guarantees.

Now, you can start creating your web pages. Don’t be disheartened when you know a little in this field. There are page generation tools and fast launch sites available online; you just have to search for them. Countless online sources could help you build an affiliate marketing website, though you might need time to study and learn the whole process.

This is one of the reasons why your site or the products you are going to promote must match your interest. Building your marketing website for the first time would be a lot more fun if you know very well the theme of your site. If you don’t have time to make your own website, you can use templates or purchase readily available websites. The latter, however, is a more expensive option.

Building Affiliate Marketing Websites The Easy Way

Building Affiliate Marketing Websites The Easy Way

Creating an affiliate website on your own would be cheaper and more interesting. In the process of building your website, you may also increase your knowledge in Information Technology and the use of computers, software’s and the Internet. As you educate yourself in these fields, you are increasing your advantage against other affiliate marketers.

It helps a lot, though, if you already know the basics in web page development like programming languages and graphics software’s because you can make your site extra corporate-looking, more convenient to use or easier to navigate. Furthermore, if you are knowledgeable and skillful in this area, you can already concentrate more on the content of the page rather than the design.

The key to draw visitors to your website is to have high quality content; thus, the next thing you must pay attention to in building your marketing website is this. There may be several other factors that contribute to the success of your affiliate marketing site, but a good content tops the list. This is precisely the reason why users choose to enter your site. They want to get information and so when they don’t find it, they would definitely go elsewhere.

Write interesting articles related to your theme as this would make them frequent your site. If you have already looked for affiliate programs that complement your site, add links to the business sites and other very good informative sites. Links contribute to how well you will be listed in major search engines as well. Also, create pages for the products you are endorsing, but don’t just promote the products by putting hyped-up ads. Keep your readers interested by injecting lots of relevant and useful information. This would make them click the link to the business site and buy the product. Remember that no good content means no frequent visitors, no sales and ultimately, no commission.

Make your site simple yet not without a touch of class in order to make it appear more of a business website rather than a personal website. This would be pleasing to the eyes and more interesting to browse. To help you with the design, you can check some successful online stores to get an idea on how you can make your site look better. Make sure you don’t place too many banner ads since these could distract some site users; and thus, instead of clicking your ad, they might just leave your site and look for other interesting websites. After all, banner ads are not the only means of advertising your products. Now your website is complete, submit its URL to major search engines to increase your traffic.

Grow from where you started. Learn about use of keywords for search engine optimization and apply them in your content. Update your site regularly or add new web pages. Make sure to inform your prospects about the latest updates in your site. You can use newsletters to accomplish this. The Internet offers a huge source of information about just anything, make use of it. Continue to educate yourself on how to improve your website and soon you’ll find yourself successful in affiliate marketing.

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